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October 2, 2002

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World première of new Toyota Land Cruiser

Photo: Automotive Intelligence

  • New Land Cruiser for core SUV market

  • Designed in Europe for global markets

  • Superb on-road driving pleasure

  • Full off-road capability

Toyota is to use the Paris Mondial de l'Automobile 2002 for the world première of the new Land Cruiser, the latest incarnation of a model which has played a key role in the growth and development of Toyota into a world leading car manufacturer.

The new Toyota Land Cruiser is aimed at the core of the Sports Utility Vehicle (SUV) market and replaces the current Land Cruiser 90 in Toyota?x2019;s comprehensive SUV range. Like all previous Land Cruiser models, the new Toyota Land Cruiser offers full off-road capability - but, in response to the growing leisure market, the latest model adds superb on-road driving pleasure with new standards of quality and comfort.

The new Toyota Land Cruiser is also one of the most technically advanced vehicles ever launched by Toyota and is packed with features to make driving, on and off-road, safer, more comfortable and more pleasurable.

These features include the world-beating Hill-start Assist Control (HAC) which not only controls traction on an uphill slippery slope but can also sense if the vehicle is starting to slip backwards. The HAC is just one feature of an advanced package that also includes the Active-Traction Control (A-TRC) system and Downhill Assist Control (DAC), among others.

Customers who want to enjoy the new Toyota Land Cruiser on-road will find a car that more than satisfies their demands. Striking modern styling, with good on-road presence; a choice of powerful diesel or petrol engines; premium equipment levels; and features such as Toyota semi-active suspension (TEMS) all add up to driving pleasure.

With an exterior design created by ED2, Toyota's European design studio in the south of France, the new Toyota Land Cruiser is set to be a worthy successor to the highly regarded vehicles of the past. Over four million Land Cruisers have been sold worldwide in a history stretching back 51 years.

(Sept. 26, 2002)

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