Chrysler PT Cruiser Wins Wired Reader Raves 2000 Award For "Most Wired" Product Design 
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-Vehicle Earns High Praise for Blending Design and Function- 
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Auburn Hills, Mich. - The "too cool to categorize" 2001 Chrysler PT Cruiser took highest honors as Most Wired Product Design at WIRED Magazine's Readers Raves 2000 awards gala in San Francisco last night, adding acclaim to the vehicle's groundbreaking exterior and interior design. 

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PT Cruiser

Photo: DaimlerChrysler

"The Chrysler PT Cruiser has changed the landscape of the automotive market with a distinctive design unmatched by any vehicle on the road today," said Trevor Creed, Senior Vice President, Design, DaimlerChrysler Corporation. "This award is a credit to members of our design team, who constantly strive to create innovative vehicles that appeal to both the rational and emotional needs of consumers." 

Choosing among five nominees in 17 categories, thousands of WIRED readers selected the people, products and web sites that reflect the most competitive and innovative growth in technology during the past year, drawing on elements of innovation, design, functionality, cultural impact, commercial viability and all-around "wiredness." 

The Chrysler PT Cruiser and topped its category's competitive list of dynamically designed consumer products, including the Nike Air Presto running shoe, the Sony VAIO Music Clip, Apple's Cinema Display and Think Outside's Stowaway Portable Keyboard. 

"The spirit of this award embodies Chrysler's vision with each new design," said Tom Marinelli, Vice President, Chrysler/Jeep® Global Brand Center, DaimlerChrysler Corporation. "Whether it be through new business practices, engineering processes or design innovation, we will continue to be a leading force in changing the dynamics of the automotive industry." 

The all-new 2001 Chrysler PT Cruiser went on sale in April and has received unprecedented attention and demand for its "segment-busting" design and functionality. The Chrysler PT Cruiser web site, www.chrysler.com, contains a variety of product information. Visitors to the site can look up facts and figures, find independent reviews and locate dealers. There is even a link called "fun stuff," where the visitor can see "PT Cruiser movies," download PT Cruiser screensavers and order PT Cruiser merchandise through the "e-store. 

(October 13, 2000)