Stuttgart/Seoul - DaimlerChrysler and Hyundai Motor
Company have agreed to form an alliance under the terms of which DaimlerChrysler will
acquire through today's agreement, a 10 % stake in Hyundai for $ 428 million.
A letter of intent
and stock purchase agreement will be signed today in Seoul by President Lee Kye-Ahn and
President Kim Dong-Jin of Hyundai, and Dr. Eckhard Cordes and Dr. Dieter Zetsche, Members
of the Board of Management of DaimlerChrysler AG. The letter of intent will specify three
key areas of cooperation:
- a 50/50 joint venture for the development,
production and marketing of commercial vehicles;
- an alliance for the development and
production of passenger cars;
- submit a non-binding bid for Daewoo Motor
Company to investigate the merits for the alliance between Hyundai Motor Company and
DaimlerChrysler.
Juergen E.
Schrempp, Chairman of DaimlerChrysler AG, said the alliance would create exciting
opportunities for DaimlerChrysler to produce and market cars and commercial vehicles in
Asia and other parts of the world.
"Hyundai
Motor Company is an ideal partner to expand DaimlerChrysler's growing presence in Asia.
Hyundai is successful, profitable and by far the strongest player in the Korean automotive
market. It has an excellent distribution network throughout Asia and in particular the
fast-growing ASEAN countries. The commercial vehicle joint venture will also further
strengthen our position as the number one commercial vehicle producer in the world,"
Juergen E. Schrempp said.
Mr. Chung
Mong-koo, Chairman of Hyundai Motor Company said the new relationship would enable Hyundai
to align itself with one of the leading global automotive groups, while preserving its
independence. Commercial Vehicle Joint Venture Under the terms of the commercial vehicle
joint venture, Hyundai will contribute its Korean production facilities and distribution
network.
DaimlerChrysler
for its part will primarily contribute state-of-the-art technology. Hyundai anticipates
annual sales of commercial vehicles in the year 2000 of more than 60,000 units, for a
major market share in this sector in South Korea.
The joint venture,
based on Hyundai's Chonju plant built in 1997, will have an initial capacity of 80,000 to
100,000 vehicles annually. This will enable the company to expand beyond the Korean market
and significantly increase sales and market share of Korean made commercial vehicles in
the Asian markets, while at the same time improving the productivity and profitability of
the Korean operation.
The joint venture
will involve the production in Korea of DaimlerChrysler's commercial vehicles for
marketing and sale by the joint venture, and utilize the companies' respective global
distribution capabilities to increase market share.
It will also
involve the sharing of technical systems such as fuel injection, braking and safety
systems, plus the exchange of drive train components and selected engines. Hyundai's
modern, state-of-the-art commercial vehicle plant in Chonju and DaimlerChrysler's
innovative technology represent an ideal platform for higher and more profitable levels of
production for worldwide markets.
Small Car
Architecture Together with Mitsubishi Motor Company, DaimlerChrysler and Hyundai plan to
develop and produce a range of world-class, high quality small cars to compete in all key
global markets, such as Asia, the North America, Latin America and Europe.
Mr. Chung Mong-koo
also welcomed the opportunity under the alliance, to join with DaimlerChrysler and
Mitsubishi Motor in developing and producing a new, world-class small car architecture.
Other Areas of
Cooperation To achieve cost efficiencies, DaimlerChrysler and Hyundai will also cooperate
in the areas of future research, product development and global supply chain management.
Additional joint
ventures are under consideration in areas such as financial services. As well, further
component production for application in products of both companies is being investigated.
(June 26,
2000) |