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News of January 10, 2001
A
successful year 2000 - Audi sales figures at a new record level Ingolstadt, Germany -
Last year Audi sold more vehicles than ever before in the company’s
history. Sales worldwide rose by around 3 percent to more than 650,000
units compared with the previous year. Audi’s export share amounted to
more than 63 percent (1999: 59.4 percent). Exports to overseas
markets accounted for a higher percentage of sales in 2000. In the USA, Audi’s
most important export market, sales climbed to more than 80,000 units (up
about 22 percent compared with 1999). This is the highest figure Audi has
ever achieved in the United States. Audi sold approximately 7,000 vehicles
in Japan, over 6 percent more than in the previous year. Sales in the
other overseas markets increased by nearly 52 percent to more than 65,000
units. Business in China is going particularly well: around 18,000 units,
about 17,000 of which were the locally produced Audi A6, were sold on this
market, over 11,000 more than in 1999. The car market in
Germany declined overall by around 11 percent in the year 2000. Audi sold
just under 240,000 vehicles here. Despite the launch of the new volume A4
model, this figure is only approximately 7 percent below the previous
year’s level. Audi has increased its market share to an estimated 7
percent (1999: 6.8 percent).
In Western Europe (excluding Germany) Audi sales totalled around 261,000
units, which approximately matches the previous year’s level. (8
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