Land Rover: Production & Sales

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Land Rover: Production & Sales

Warwick, 9 January 2002 - Land Rover is celebrating record sales in the UK with over 45,000 vehicles sold, 15 per cent up on the previous year.

Total Land Rover sales in the UK for 2001 were 45,033. The best-selling Land Rover was the Freelander with 24,812 vehicles sold, an increase of 19 per cent over 2000. Freelander sales in 2001 were boosted by the introduction of a V6 derivative and a revised diesel engined version.

The mid-sized Land Rover Discovery recorded sales of 11,528 vehicles, 17 per cent more than in 2000 with improved sales coming from product refinements introduced during 2001 as well as improved performance against competition.

LAND ROVER CELEBRATES RECORD SALES IN 2001 (UK)

The Range Rover luxury 4x4 sold 3,545 vehicles in 2001, an increase of 3 per cent with improved sales coming from limited editions such as the 'Westminster' launched during the year. An all-new version of the Range Rover will be launched early in 2002. Sales of the Defender utility vehicle were 5,148, an increase of 1 per cent on the previous year. The increase in Defender sales was made despite a downturn in the agricultural sector and was due to improvements to the Defender product range made during 2001 and to increased fleet sales.

2001 Sales Performance Summary UK only:

Year	Freelander	Discovery	Range Rover	Defender	Total
2000	20.758	9.816	3.433	4.966	38.973
2001	24.810	11.528	3.545	5.148	45.033

Land Rover US Sales

Model	2001	2000	1999
Range Rover	5.711	6.287	7.449
Discovery Series II	20.104	20.861	21.931
Freelander	1.329	NA	NA
Total Land Rover	27.144	27.148	29.380

LAND ROVER ANNOUNCES YEAR-END 2000 SALES RESULTS (North America)

LANHAM, Md., Jan. 3, 2001 – Land Rover North America, Inc. has announced year-end sales results for 2000, the company’s second-best U.S. sales year. While the year-end U.S. sales figure of 27,148 units represents a 7.6 percent decline from 1999’s record year-end result, the decline closely matches the auto industry’s overall sales slowdown. Land Rover currently sells two model lines in the U.S.: Range Rover and Discovery Series II. A total of 6,287 Range Rovers and 20,861 Discovery Series IIs were sold in the U.S. in 2000. Howard Mosher, president and CEO of Land Rover North America, Inc., said, "Our Land Rover retailers are operating successfully in an increasingly competitive marketplace. Proof of their solid performance in 2000 comes from the high marks Land Rover vehicles have received in consumer sales satisfaction surveys. Land Rover will continue to offer excellent values and an exciting product lineup as we start 2001."

Land Rover sold a total of 2,668 vehicles in the U.S. during the month of December 2000. Of those, 858 units were Range Rovers and 1,810 units were Discovery Series IIs.

(3 Jan 2001)

Modell	2000	1999
Range Rover	6.287	7.449
Discovery Series II	20.861	21.931
Total Land Rover	27.148	29.380

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