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Other Mercedes Car Group sales figures MCG Historic Sales & Production
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1998 - 2007 Copyright & |
Mercedes Car Group: Historic Sales & Production Figures
In 2001, Mercedes-Benz extended its global leadership in luxury cars. Concluding the first cycle of its product offensive, Mercedes-Benz posted a new all-time sales high of 1,113,000 vehicles in 2001, a growth of 6% from the previous year. Mercedes-Benz is celebrating its 6th consecutive year of record-sales.
Helped by the high availability of the new SL, 2000 sales were exceeded by 32%. In its first three months in the market, the new SL was shipped to more than 5,300 customers. In January 2002, the SL 500 was awarded the title "Car of The Year 2002" by Robb Report, one of the leading magazines on luxury lifestyle. Even in its last year
of production, the current E-Class managed to outshine competition.
As the segment's guiding star, the E-Class once again reached a market
share of about 25% and sales of 201,000 vehicles. On January 15, the
all-new E-Class will be presented to the public at the Brussels Auto
Show. Increased competition didn't affect the continued high demand
for the M-Class with sales over 100,000 units for the second year in
a row. |
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M-Class production, once again, ran at maximum capacity. M-Class sales were 102,300 cars in 2001. Helped by high G-Class demand from the U.S., where the all-road vehicle was introduced in December 2001, worldwide sales jumped by 52% to 6,000 vehicles. With 750,000 vehicles produced since its launch, the A-Class continued its market-success throughout 2001 with a new extended wheelbase version. Since its introduction in spring 2001, 44,300 customers opted for this all-new A-Class variant. Total A-Class sales were 190,600 vehicles. The C-Class was 2001's rising star. With a boost in sales of 30%, Mercedes-Benz was, for the first time, able to sell more than 500,000 vehicles in this product range. The overwhelming success is due in large part to the world-wide triumph of the sedan with sales of 281,600. The new variants introduced in 2001 were equally successful. With sales of 52,600 vehicles, the all-new C-Class Wagon achieved one of the best results ever. The C-Class Sportscoupe, a new member of the Mercedes-Benz model range, turned out to be a hot-seller. With 59,000 cars sold in its first year in the market the all-new Sportscoupe exceeded expectations. Unit-sales throughout all models of the C-Class range totaled 506,500. Sales in Europe have reached an all-time high. With a market-share of over 12.2% and sales of 390,000 vehicles, Mercedes-Benz has become Germany's second best selling nameplate. Western European sales outside Germany increased by 15%. Particularly well did the U.K. which rose 36% to 80,500 cars. In Italy Mercedes-Benz sold 65,000 cars, an increase of 5%. Demand in France was very strong with a growth of 15% to 55,000 Mercedes-Benz vehicles. Spain grew by an impressive 26% to 28,000 vehicles. Even though Mercedes-Benz did not join other manufacturers' promotional campaigns, Mercedes-Benz USA reached a new record with 206,600 retail sales. C-Class sales in the U.S. rose by 48% while the top-of-the-line CL increased by a spectacular 70%. Mercedes-Benz had an extremely strong performance in the emerging markets. Sales in China increased by 69%, Russia moved ahead by 51% and Indian sales grew by 64%. Due to the new C-Class, sales grew even in a difficult market like Japan by 3% to 43,000 units. The Asian-Pacific region was up 13% to 42,000 units. South Africa saw a record year with sales of 17,000 cars, a 44% increase. In 2001, Mercedes-Benz introduced four all-new vehicles: the C-Class Wagon and Sports Coupe, the extended wheel-base version of the A-Class and the SL. Prof. Jürgen Hubbert: "The Mercedes-Benz product offensive will continue at high pace. The new SL has set the stage for the second cycle of exciting products which are likely to convince more luxury customers of the qualities of a Mercedes-Benz than ever. The cars to come will set new benchmarks in technological and emotional intelligence. We believe that, whatever total sales will be this year, chances are good that we'll outperform the markets, and our competitors." Mercedes-Benz Cars & Smart Sales 1998-2001 by Model and Markets
Source: DaimlerChrysler 1999 Record Figures for Mercedes-Benz and smart Passenger Cars Division
January 10, 2000 During the past calendar year the company's worldwide sales of the two brands totalled approximately 1.08 million vehicles, comprising a little more than 1 million units for Mercedes-Benz and around 80,000 for smart passenger vehicles. This represents an increase of more than 17 percent over DaimlerChrysler's total sales volume in this division in 1998 (922,800). In 1999 revenues for the division rose by 17 percent to more than EUR 38 billion ($ 39 billion). New sales records in the Big Three markets: Europe, USA and Japan Once again in the past calendar year, the USA was the largest and most important market outside Germany. Sales of DaimlerChrysler's premium brand passenger cars in the USA totaled around 189,437 units, a further increase of more than 11 percent over the previous record in 1998 (170,245) ans a doubeling within the past three years. Last December alone, the company delivered 19,118 Mercedes-Benz passenger cars to U.S. customers. This figure for vehicles sold in December is unprecedented in the company's history, and represents an increase of more than 17 percent over the same month in the previous year. With that, Mercedes-Benz became the number one brand in the U.S. luxury market. Germany is again the highest-volume market for DaimlerChrysler's Mercedes-Benz and smart brand passenger cars, with a total of 412,000 vehicles (375,000 Mercedes-Benz, 37,000 smart) supplied to our company's customers in 1999 (1998: 355,200, up by 16 percent). In western Europe (including Germany), sales volumes for the two brands increased by nearly 17 percent to 735,000 vehicles (previous year: 630,700). The year was a very good one in Japan, where 23 percent more new Mercedes-Benz passenger cars were registrated. DaimlerChrysler also increased its market share for vehicles in the same category by approximately 14 percent. For the calendar year 2000, the German-American company again expects to build on these record. DaimlerChrysler raises revenues to approximately EUR 148billion, an increase of 12 percent DaimlerChrysler has already reported that the total sales revenue for the group in the past year, the first full financial year since the merger, expected to be approximately EUR 148 billion. This is an increase of 12 percent in revenues over the 1998 figure (EUR 131.8 billion). The total revenue figure is broken down as follows:
DaimlerChrysler expects revenues in the new calendar year to increase. Profits are also expected to outstrip the rise in revenues once again in 2000. Sales revenue and volume increases for the Chrysler group The Chrysler division increased its sales volume in the past year by more than 3 percent to 3,2 million units (1998: 3,093,700). The resulting revenues were EUR 63 billion (approximately $ 65 billion), 12 percent up on the previous year. Source: DaimlerChrysler Mercedes-Benz Car Sales 1989-1997 by Markets
Source: DaimlerChrysler Source: DaimlerChrysler Download Mercedes Car Group global sales figures 1998 - 2006 in Excel format (EXCEL 2003) for free Source: DaimlerChrysler
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