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March 05,
2008
This Week:
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First Ford Kuga Rolls Off The
Saarlouis Production Line

SAARLOUIS, Germany – Production of
the all-new Ford Kuga, Ford of Europe's first entry into the
highly competitive crossover market, began today at the Ford
plant in Saarlouis, Germany.
The company plans to build around
45,000 examples of the new model in Saarlouis this year –
equivalent to nearly 10 per cent of the plant's annual
production volume.
Altogether Ford invested a very
significant amount in new manufacturing technology to support
Kuga production at Saarlouis. Sales of the Kuga will
progressively begin across all European markets a little later
this year.
“A distinctive 'kinetic design'
exterior, Ford's acclaimed on-road vehicle dynamics and
premium-like quality are just some of the highlights Kuga will
bring to the fast-growing crossover market segment,” remarked
John Fleming, President and CEO Ford of Europe.
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The Kuga is the fourth model to be
launched at Saarlouis in the past 12 months. It follows the new
Ford C-MAX in March 2007, the new Ford Focus in December 2007
and the new Ford Focus ST earlier this month.
And with the introduction of the
Kuga, Saarlouis now manufactures for the first time three
different model series at the same time – Focus, C-MAX and Kuga.
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The Ford Kuga is being built
exclusively in Saarlouis and around 84 per cent of production
will be exported to a total of 32 different countries. The five
largest sales markets are Germany, Italy, Great Britain, France
and Spain.
With 6,600 employees, the Ford plant in
Saarlouis is the largest employer in the Saarland. A further 2,000
people are employed at the neighboring supplier park which supports the
plant.
More than eleven million vehicles have
been produced by Ford in Saarlouis since the start of manufacturing
there on January 16, 1970. The Ford Escort (more than 6.5 million), Ford
Capri, Ford Fiesta and Ford Orion have all been built there in the past.
And the Ford Focus since 1998.
In 2007 a total of 392,413 vehicles rolled
off the production line in Saarland. This is expected to increase to
425,000 vehicles in 2008.
Photo: Ford
(February 26, 2008)
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