Re-designed Saab 9-3 will enter North American market by early September

The distinctively re-designed Saab 9-3 range, expected at North American dealerships in early September 2007, features frontal styling inspired by Saab’s award-winning Aero X concept car and a higher level of standard content. Designed to reinforce the range’s sporty appeal, the styling strategy brings together contemporary and classic Saab design themes in a progressive, modern expression of the brand’s distinctive character.

The new 9-3 range is visually distinguished by all-new bodywork forward of the A-pillar, with new bumpers and light assemblies front and rear as well as new doors and handles for the Sport Sedan and SportCombi. Flared side sill extensions become standard across the range. All these elements combine to give the car a clearer Saab identity and a bolder, more assertive stance. On the Sport Sedan, for example, 70 percent of the external body panels and parts are all-new.

The deeper, more prominent evolution of the Saab grille is complemented by all-new headlamp lenses and light units that now incorporate a thin ‘eyebrow’ lighting zone designed as a brand specific ‘signature’ feature.

These wraparound units culminate in an upswept rear edge, introducing a Saab design theme from the 9-5 range and classic 900 model. The grille’s central wing motif, referencing Saab’s aircraft heritage, is, of course, retained.

The new look sees the adoption of another Saab signature feature: a ‘clamshell’ hood, closing across the top of the front fenders. The hood pressing incorporates a sweeping, U-shaped styling line, which echoes the curvature of the windshield. The swept-back frontal lines are complemented by a front bumper and splitter assembly with a deep, trapezoidal air intake, even more pronounced on Aero versions. This is flanked by deep black vents which are framed, like the grille, in a matte chrome finish.