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October 25, 2006 This Week:
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GMC shows off a Sierra NFL Crew Cab with an NFL interior and exterior theme; a Sierra Texas Extended Cab to fend off pesky competitors in the biggest-selling pickup market in America; a Yukon Denali XL “Big Max” that’s the most capable, feature-packed, powerful Denali ever; and a Sierra All Terrain Crew Cab.
Crossover SUVs get their due at SEMA, too: The Cadillac SRX Sport, which receives a significantly redesigned interior for ’07, gets a Seventh Avenue makeover by upscale women’s clothing designer Dana Buchman. The Saturn Outlook Adventure shows how accessories can help the all-new crossover complement a customer’s outdoor lifestyle.
And speaking of the outdoors, HUMMER brings two H3s to Vegas – an E85 ethanol-capable model with available genuine HUMMER Accessories; and the H3 Open Top, with a canvas roof by ASC and decked out with real HUMMER accessory products. In addition to trucks and SUVs, GM will feature a 1969 Chevy Camaro customized by “Mr. October” himself, Reggie Jackson, and Buick makes its first custom partnership appearance in the 43-year history of SEMA with Rick Bottom’s street-smart interpretation of the Lucerne full-size sedan, the CXX Luxury Liner. Buick has 10 other customized Lucernes spread throughout the show. Two ultra-performance versions of the hot-selling Pontiac Solstice will be on display, a GXP-R concept and a Sports Car Club of America race-prepared Solstice Club Sport Z0K. The newest star of SCCA, Solstice finished its debut season with three National Championships – one in Showroom Stock B Club Racing, and one each in C Stock Open and C Stock Ladies Solo autocross competition. The GXP-R is a concept of a new turbocharged Solstice model that would include restyled front and rear fascias, a more aggressive spoiler, 19-inch cast chrome wheels and multiple other enhancements. In addition to the Solstice, Saturn will show off Gravana Speed Shop’s interpretation of the Saturn Sky roadster. Gravana, working in conjunction with GM Design, has pushed the Sky’s styling to the limits with its highly customized concept treatment that enhances the sleek, crisp and modern lines of the production vehicle while providing a cutting-edge visual design appeal. GM also will show off a growing portfolio of crate engines and accessories designed and engineered specifically for GM vehicles by GM. GM’s accessory portfolio for the full-size pickup trucks and SUVs is proof that these vehicles were designed with personalization in mind. It is the most comprehensive ever, with more than 100 products designed in concert with the trucks at the GM Accessory Design Studio. New electronics offerings include the industry’s first application of noise-canceling headphones; a portable overhead DVD entertainment system with a whopping 10-inch screen; an advanced, long-range remote start system with a LCD key fob readout that provides key vehicle information, such as fuel level and tire pressure; and Personal Audio Link, an innovative iPod integration accessory that lets users tote their personalized playlist in their personalized vehicle. Jackson said shows like SEMA help showcase the ingenuity of GM engineers and designers, and let customers know what they can create in their own garages. "We're providing our aftermarket partners, our own accessories and Performance Parts operations and automotive enthusiasts with the best vehicle canvas on which to create parts, pieces and components that look cool and go fast,” he said. “These vehicles feature beauty, race-proven technology and production components that real people can buy and drive – today.” (October 22, 2006)
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