Third market to receive
complete range of Infiniti vehicles
Photo: Nissan/Infinti
Infiniti
G35
TAIPEI - Infiniti today
launched a full lineup of luxury vehicles in Taiwan, making Taiwan the
third market after North America and the Middle East to sell a complete
range of Infiniti vehicles.
With the introduction of a
more complete Infiniti lineup, consumers in Taiwan will now have access to
such popular Infiniti models as the G35 sport coupe and the M35 luxury
sedan. The new lineup will be sold through five exclusive Infiniti dealers
located throughout Taiwan.
"We recognize Taiwan as
one of the region's most dynamic markets for luxury vehicles," said
Yasuaki Hashimoto, VP of Nissan Motor Co., Ltd. "Taiwan is one of the
first markets to launch the full Infiniti lineup and to deliver Infiniti's
premium Total Ownership Experience."
Infiniti, which was first
launched in Taiwan in 1997, has been represented in the market through
sales of the QX4 comfortable luxury sport utility vehicle and Q45 premium
luxury sedan until now. With this introduction, it will include a total of
five models adding the G35 and M35 to the current product line-up of FX35,
Q45 and G35 Coupe.
Launching Infiniti in Taiwan
is part of Nissan's long-term global growth strategy for the brand. At the
company's announcement of its fiscal year 2004 financial results and new
three-year business plan NISSAN Value-Up on April 25, Nissan's President
& CEO Carlos Ghosn said that Nissan would launch Infiniti in more
major global luxury markets over the course of the next three-to-five
years.
Infiniti was established in
the U.S. in 1989 and is one of the fastest growing luxury brands in that
market.