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From January through May 2003, Mercedes Car Group maintained a stable sales level in an unfavorable economic environment, with a total of 510,200 passenger cars sold (January through May 2002: 513,500). In the first five months of the year, 49,500 customers purchased smart models (2002: 50,200). Through May, Mercedes-Benz sold 460,700 vehicles, compared with 463,300 in the same period of last year. The E-Class remained a dominant force in the company's product line-up: 111,200 of the sedans were sold in the first five months of 2003. That figure amounts to a worldwide market share of approximately 40 percent in the upper-range segment. The new E-Class station wagon has made an immediate impression on customers as well: Since its market launch in Western Europe in March, 24,000 vehicles have been ordered. The S-Class sedan remains the undisputed Nr. 1 in the luxury segment, with a global market share of about 43 percent. In the first five months of 2003, the company delivered 29,700 of the sedans. The SL-Class boosted its sales totals through May by four percent to 14,200 sports cars. As a result, it also remained the global leader with a market share of about 63 percent. In most of its key European markets, Mercedes-Benz resisted the general trend during the first five months of the year and improved on its market shares. Sales records were set in three European countries: the UK (36,900 passenger cars, up eight percent), Italy (37,900 passenger cars, up three percent) and Spain (13,300 passenger cars, up four percent). In Germany, demand remained weak throughout the economy. From January through May, Mercedes-Benz sold 145,200 vehicles there, about six percent fewer than in the same period of 2002. In Asia, sales of Mercedes-Benz passenger cars rose about 20 percent to 36,900 vehicles through May. In Japan, the biggest single market, Mercedes-Benz increased sales by 11 percent to 15,900 vehicles. In the United States, deliveries through May rose six percent to 19,200 vehicles. Total deliveries in the first five months of the year rose by a good two percent to a record level of 88,700 passenger cars. (June 05, 2003)
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