Expected Visitors : 1.5 Mill. p.a., 2,000-9,000 p. day
Daily Deliveries : 1,000 cars
In the beginning was the idea of a huge delivery center,
where people could pick up their new cars. But it became more, it developed into a complex
overall automobile world. Within the Wolfsburg plant almost a quarter of the area is now
dedicated to the "Autostadt", which opened in June 2000. Its
main elements are
The transportation system : A cabin railway is connecting the "Autocrats"
with the town Wolfsburg and especially with the railway station, where now the highspeed
ICE has a regular stop. In about one hour "Autostadt" can be
reached from Berlin. Even a marina is foreseen, for those who reach "Autostadt"
by water.
The Piazza is the entrance point. People are welcomed
and given a first orientation.
The Konzern-Forum : The Konzern-Forum
is representing the
company with all aspects as mobility, technology, safety and environment. The
presentation is reflecting edge of technology in multimedia and animation
A Bridge will connect the plant with "Autostadt",
because also in the future a plant tour could and should be essential part of buying a
car, although a virtual tour in the Konzern-Forum will be offered as well.
The Car Museum is home of all the cars Volkswagen produced during its
more than 60 years of history. A special place will keep the Beetle, with presentations of
all the famous children of the family as all the buggies and Herbies, even the Number
53 out of Disney´s studios will be present here. The Car Museum will be more than a
pure car exhibition, the vehicles shall be related to their socio-economical environment.
Ritz Carlton is going to build a hotel here, so that
high standard stays are assured. About 140 rooms are projected. The place will be
surrounded by a Japanese garden.
The Marken Pavillons : Each brand within Volkswagen will
be represented with an individual building (Pavillon).
The Customer Delivery Center : This is the key element
of the "Autostadt". An expected 1,000-car- per-day-delivery
will challenge the processes.
The cars will be presented in two transparent
towers with a capacity of 400 cars each just opposite the customer center. The
car buyer will see his car coming out of stock, so to say. Delivery frequence will have to
be at about 1-2 cars per minute. 70 customer counters are planned. Because only 20% of new
car buyers read the instructions, a guided tour through the city is designed. In special
constructed parking lots the new driver will be informed about the features of his car.
The Shopping Center : Behind the Customer Delivery
Center a shopping center with all kind of restaurants and shops will be built