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April 09,
2008
This Week:
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Chrysler LLC Sets New Quarterly
and Monthly Records For Sales Outside North America
AUBURN HILLS, Mich. - Chrysler's
March sales of 24,032 units outside North America are the
highest monthly sales total on record for the Company in
critical international markets. An increase of seven percent in
March 2008 over the same month last year also extended the
company's international growth streak to 34 consecutive months
and pushed first quarter 2008 sales up nine percent to a first
quarter record of 57,346 units.
"We congratulate all of our
dealers in our international markets for achieving the best
first quarter and month of sales ever in the company's history.
Our expanded international dealer network and product lineup is
creating a new generation of loyal customers in all parts of the
world," said Jim Press, Vice Chairman and President of Chrysler
LLC. "Driving our international growth are new fuel-efficient
models, like Jeep Compass and Jeep Patriot, and right-size
performance vehicles such as the Dodge Caliber SRT4, which will
arrive in markets outside North America later this year. It is
truly an exciting time for Chrysler in markets around the
world."
European sales, which account for
slightly more than half of Chrysler's sales outside North
America, increased four percent in the first quarter. Italy is
the highest volume market for Chrysler outside of North America
in 2008, with sales up 15 percent year-to-date to 6,170 units.
The U.K. market had its best first quarter Chrysler sales ever
(5,609 units), an increase of 10 percent, and outsold all other
markets during the month of March. Russia is the company's
highest-growth European market with sales up 94 percent
year-to-date to 2,139 units, establishing a record in the market
for the best quarter ever.
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In Asian markets, Chrysler's China
sales more than doubled during the first quarter of 2008 (4,839
units), the greatest percent increase of any volume market in
the world for the Company. The market nearly quadrupled sales
for the month (2,652 units) compared to March 2007. Much of this
growth can be attributed to incremental sales of the
locally-built Chrysler Sebring, which was launched last month
and sold over 1,000 units -- accounting for 22 percent of the
market's first quarter sales. |
Jeep(R) and Dodge brand sales
increased significantly through the first quarter, with Jeep
sales up 11 percent (22,699 units), and Dodge sales up 46
percent (17,371 units). Chrysler brand sales decreased 15
percent (17,276 units), while sales of the new Chrysler Sebring
Sedan and Cabrio vehicles grew exponentially compared to the
previous model. For the first three months of this year, sales
for the Chrysler Sebring (nearly 3,000 units) increased four and
half times the sales volume reached by the previous model. The
top selling model for Chrysler outside North America in the
first quarter is the fuel-efficient, C-segment vehicle -- Dodge
Caliber.
(Apr 8, 2008)
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