MINI USA provides Real Time Trafic Data onboard
with Clear Channels Radio
MINI USA announces that it is offering Clear
Channel Radio's Total Traffic Network traffic data on
navigation-equipped 2007 MINI Cooper and Cooper S hardtops beginning
March production. The service, which is integrated into the vehicle's
optional navigation system, will come standard and free-of-charge for
Clear Channel Radio's traffic service, which is now available in 44
markets across the U.S. The real time traffic information provided will
allow MINI drivers to avoid potential delays due to traffic congestion
or road closures
“The MINI Cooper and the MINI Cooper S are fun
to drive, so it makes sense to offer Clear Channel’s real time traffic
data service, allowing MINI drivers to avoid traffic tie-ups and keep on
motoring,” said Jim McDowell, Vice President of MINI USA. “And adding
traffic information standard with our navigation system means customers
won’t have to pay recurring subscription fees to access the service.”
.
“We are excited that MINI is now offering our
traffic data as part of its navigation system on select models,” said
Jeff Littlejohn, Executive Vice President of Distribution Development
for Clear Channel Radio. “MINI is part of a growing list of Total
Traffic Network partners, including BMW that are able to provide
customers with reliable, high-quality, real-time traffic improving
navigation in some of the country’s most congested cities.”
About Clear Channel’s Total Traffic Network
Clear Channel Radio is the first broadcaster to launch a ground-breaking
programming and technology service delivering real-time traffic data
directly to vehicles, using its own network of reporters, traffic
cameras, helicopters and airplanes – Total Traffic Network.
Clear Channel’s Total Traffic Network now
serves more than 125 metropolitan markets in three countries, including
the United States, Mexico and New Zealand. Total Traffic Network
delivers real-time traffic data via in-car or portable navigation
systems, broadcast media, wireless and Internet-based services. For more
information, please log on to
www.realtimetraffic.net.
Customers currently using Total Traffic
Network’s real-time reports include BMW of North America, Garmin
International, Nextel, Verizon Wireless, Kenwood Electronics, Tom Tom
Navigator GPS, MSN Autos, MapPoint, Cingular QPass, ATX, AAA, Rand
McNally, Weatherbug, Microsoft SPOT, Siemens VDO, Mio Technology, and
Cobra Electronics.