MINI Sports Activity Vehicle Will
Be Built By Magna Steyr
Munich - The new MINI Sports
Activity Vehicle (SAV) will be built by Magna Steyr
Fahrzeugtechnik in Graz, Austria. The vehicle concept, devised
by MINI Design and BMW Group engineers, has been entrusted to
Magna Steyr Fahrzeugtechnik for series development and for later
production.
The cooperation with Magna Steyr
is an efficient way for BMW Group to ensure the planned
profitable growth through new model launches set out in the
company's strategic alignment.
By outsourcing production of the
MINI SAV, BMW Group is able to increase flexibility within its
own production network. This allows the lead plant for MINI
production in Oxford to fully direct its midterm capacity of
260,000 units towards meeting demand for the three core models
MINI, MINI Convertible and MINI Clubman. It is this outsourcing
of MINI SAV production that makes the extension of the MINI
family possible. Frank-Peter Arndt, Head of Production and
Member of the Board of Management of BMW AG, explains the
advantages: "By using Magna Steyr for production, we are able to
give our own Production Network some breathing space to respond
fully to market needs. This solution will also allow us to bring
the MINI SAV to the market as quickly as possible."
Magna Steyr is an experienced
partner of BMW Group, having already produced the highly
successful BMW X3.
|