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August 17, 2005
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BMW Financial Services Earns Top Industry Award For Dealer Satisfaction

Credit and Leasing Programs Remain Highest Ranking in J.D. Power and Associates Study

Woodcliff Lake, NJ - For the second consecutive year, BMW Financial Services (BMW FS) has been ranked highest in dealer satisfaction with both prime retail credit and retail leasing in the J.D. Power and Associates Dealer Financing Satisfaction StudySM. BMW Financial Services is a BMW Group company that provides financial services across the America's Region.

In the retail leasing category, the company placed at the top of all four retail leasing factors: offering, application/approval process, personnel, and lease-end termination. This comes at a time when leasing penetration among retail sales is on the rise amid strong residual values and a low supply of late model used vehicles, notes the J.D. Power and Associates study.

In the prime retail credit category, BMW FS was highest on three of four prime retail credit factors and leads the industry on speed of funding and consistency of credit decisions. Captives, in general showed improvement in this area due to strong performance in credit personnel, application/approval process and termination policy.

"These awards are a direct result of the excellent relationship we enjoy and value with the members of our dealer organization," said Ed Robinson, chief executive officer of BMW Financial Services, Americas Region. "I would like to extend our thanks to them for their faith and confidence in us as we work together to continually improve our business which is premised upon outstanding customer service."

(August 10, 2005)

 

 


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