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Automotive Intelligence News

News of  April 18, 2001


 


BMW Car Control Clinics Give On-The-Road Moms Skills That Help Protect Their Precious Cargo

Spartanburg, South Carolina - On-the-go moms are always on the road, often shuttling around their most precious cargo. With this in mind, BMW has added a number of one-day Womens-Only Car Control Clinics to the curriculum at the BMW Performance Center Driving School - just in time for Mother's Day gift-giving.

The curriculum is similar to BMW's popular day-long Car Control Clinics however, according to Tom Troy, Manager of the BMW Performance Center, the experience is very different.

"Women-only clinics are not only attended by women but are also taught by women, all of whom are accomplished professional drivers," says Troy. "This course is custom designed to give women driving skills that will add to their own safety and the safety of their families."

The Women-Only course, with multiple dates in 2001, emphasizes avoidance maneuvers, vehicle control and driver awareness. Class size is limited to 12 participants. Teaching is done both in the classroom and in BMW 3 Series sedans on the BMW Performance Center's purpose-built driving course.

"Our curriculum emphasizes skills to respond to a wide variety of driving situations not found in most driver training programs," says Troy. "For example, students learn how to control a vehicle on an ultra-smooth concrete skidpad, which produces a slippery surface that simulates "black ice."

Accident avoidance maneuvers are taught on a water wall corridor - one of only a few in the world - where they are "surprised" when obstacles "appear" in front of their moving vehicles. An emergency braking zone gives students the opportunity to learn the relationship between speed and stopping distance and how to brake with an ABS equipped vehicle on both wet and dry surfaces."

BMW's Performance Center, home of the BMW Performance Center Driving School, opened last year to expand the unique automotive experience BMW offers in upstate South Carolina. At one location, a visitor can tour a $1.6 billion state-of-the-art manufacturing facility, browse the Zentrum museum showcasing more than 75 years of BMW automotive and motorcycle history, and enroll in one of several driving instruction programs.

The cost of a one-day Women-Only Car Control Clinic at the BMW Performance Center is $495. To sign up for any BMW Performance Center program, simply call 1-888-345-4BMW (x4269).

(April 17, 2001)

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