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Automotive Intelligence News

News of  April 11, 2001


 


Mercedes-Benz Passenger Cars Post Record Sales 

  • Global sales of Mercedes-Benz passenger cars up 10 percent in the first quarter of 2001 
  • Record sales on all important markets 
  • C-Class and S-Class post increases of 87 percent and 6 percent respectively 
  • Hubbert: "We are on the right track with our product offensive." 

Stuttgart - DaimlerChrysler has posted new record sales for Mercedes-Benz passenger cars in the first quarter of 2001 and reached its best quarterly results to date. By the end of March 2001, sales figures for Mercedes-Benz vehicles stood at 266,400. This constitutes a 10 percent increase in sales from the period January through March 2000, when the company sold 241,900 units. 

At the same time, DaimlerChrysler broke its monthly sales record for Mercedes-Benz passenger cars by boosting its sales figures 11 percent from 98,300 units in March 2000 to 108,800 in March of this year. 

C-Class and S-Class break sales records 

With sales of 83,200 units for March 2001, Mercedes-Benz C-Class had a major role to play in achieving these record figures. This corresponds to an increase of 87 percent on the same period in 2000, when 44,400 vehicles were sold. Since market launch 5,500 vehicles have been sold of the C-Class sports coupe. So the C-Class continues to drive on the fast lane. 

The first quarter of 2001 was also highly successful for the Mercedes-Benz S-Class: sales were up 6 percent from 22,500 in 2000 to 23,700 units, enabling this car to increase its position as the undisputed market leader in the luxury car segment. 

 

C-Class

Photo: DaimlerChrysler

"The latest sales figures are another impressive demonstration of the fact that we are on the right track with our product offensive," says Prof. Jürgen Hubbert, DaimlerChrysler Executive Vice President - Mercedes-Benz Passenger Cars and smart. "It is particularly gratifying that we’ve been so successful both with the S-Class, which is well established on the market, and with new models such as the C-Class. We certainly have a solid foundation for building on these successes. With model updates and the extended wheelbase version of the A-Class and the C-Class station wagon and sports coupe, we have currently succeeded in adding some extremely attractive premium vehicles to our range." 

Success in all important markets 

The sales records were achieved in all important markets. At more than 171,400 units, sales of Mercedes-Benz passenger cars in Western Europe for the first three months of the year reached an all-time high. Sales were up 10 percent on the same period in 2000 (155,900). Monthly figures improved 7 percent, from 66,200 in March 2000 to 71,200 vehicles last month. 

On the American market, Mercedes-Benz passenger cars recorded its best ever sales figures in the U.S. for the month of March. Retail sales increased 3 percent to 19,200 Mercedes-Benz passenger cars in March 2001. 

In Japan, DaimlerChrysler sold 11,400 Mercedes-Benz passenger cars between January and March 2001, surpassing the results achieved in the same period last year by 6 percent. Some 5,600 vehicles were sold in Japan in March 2001, 11 percent more than were sold in the same month last year. 

(April 6, 2001)

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